Why Head & Shoulders Leads In Scalp Care: Dermatologist Trust, Top Consumer Choice, Industry Awards, And Decades Of Science

• #1 Anti-dandruff shampoo brand in the world*

• #1 Anti-Dandruff Brand Recommended by Dermatologists, Worldwide**

• Backed by decades of scalp science and hundreds of clinical and consumer studies

• Solutions for every hair type and scalp need, including itch***, dryness and oiliness

• Extra benefits like moisturizers, fresh-smelling fragrances and ingredients for every hair concern

• Options that are free from sulphated surfactants, silicones and dyes

UK dermatologists consistently recommend Head & Shoulders for scalp care because the formulas are designed to deliver reliable flake reduction and nourishment for a variety of scalp concerns such as dryness, itchiness*** and oiliness. Additionally, third party institutions endorsement are grounded in evidence, and their Dermatologists review our clinical testing, published research and a proven track record of patient success.

Head & Shoulders is the #1 dandruff shampoo brand in the world*, earning consumer trust through consistently reliable results. With solutions for every hair type and scalp condition, consumers choose Head & Shoulders for real results, great-looking hair and an enjoyable wash experience.

Head & Shoulders isn't just a dandruff shampoo, it's a comprehensive scalp care proposition designed to address the unique scalp needs of every hair type and scalp concern. Whether you're managing dryness, oiliness, itchiness***, or a combination of concerns, Head & Shoulders offers targeted formulas that deliver both scalp health and visible hair benefits. Our portfolio includes moisturizing blends enriched with ingredients like shea butter and coconut oil for dry, curly, and textured hair; balancing formulas for oily scalps; and soothing options for sensitive or itchy*** scalps. Beyond addressing scalp concerns, Head & Shoulders formulas are designed to enhance your wash experience turning it into a delightful moment: delivering softness, shine, and manageability while maintaining scalp wellness. No compromise! For ingredient-conscious consumers, we offer products formulated without silicones, sulfated surfactants, and dyes, so you can prioritize both scalp health and your personal care preferences. No matter your hair type, scalp concern, or ingredient priorities, Head & Shoulders has a solution that works for you proving that effective dandruff care and an enjoyable, personalized haircare experience go hand in hand.

Decades of scalp science sit behind the bottle. Each year, Head & Shoulders completes hundreds of assessments including clinical, safety, and quality assessments across formulas and fragrances to ensure consistent efficacy and safety.

Head & Shoulders brings together dermatologist trust, proven consumer choice, industry recognition, and decades of rigorous scalp science to deliver reliable scalp care you can count on. With formulas tested for efficacy and safety and designed for everyday use. Head & Shoulders offers a simple promise: visible results, a healthy scalp and great-looking hair, backed by evidence and experience.

About Procter & Gamble

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, the number 1 most-awarded scalp-care brand**, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit https://www.pg.com for the latest news and information about P&G and its brands.

About Head & Shoulders, THE #1 Anti-dandruff shampoo brand in the world*

With over 70 years of trailblazing innovation on scalp care, Head & Shoulders has established itself as the leader in dandruff protection and is the world’s #1 anti-dandruff shampoo, used by 1.3 billion people across 140 countries. Head & Shoulders provides a broad range of cosmetic benefits and offers custom solutions for different hair types and scalp concerns.